As I Am Cleansing Pudding A rich sulfate-free creamy moisturizing beauty bath for your hair! Contains a special blend of natural ingredients, including saw palmetto and phytosterols, that helps to eliminate DHT build-up from the scalp, and promote healthy hair growth from the follicular...

As I Am Coconut CoWash Cleansing Conditioner As I Am Coconut CoWash Cleansing Conditioner contains a special blend of natural ingredients for healthy hair growth and removing product build-up from your hair between regular washing. Spreads easily throughout hair Gently cleanses hair and scalp...

As I Am CoCoShea Whip A blend of hair’s favorite natural emollients and botanicals, whipped to a "just-right" light consistency. Frizz-free releasing of twist, bantu-knot and braid sets Great for anytime lubricity, shine and softness Ingredients:Aqua/Water/Eau, Cocos Nucifera (Coconut) Oil, Cetearyl Alcohol, Glycerin, Betaine, Phyllanthus Emblica Fruit Powder, Acacia Concinna...

As I Am Coil Defining Jelly Provides lasting definition, hydration and shine. 8 oz.

As I Am Curling Jelly Coil And Curl Definer Curling Jellies can be tricky to use, particularly for tightly coiled hair. This incredible no-flake formula is especially designed for easy coil definition, added softness, hydration and sheen. Easy to use No flake formula Adds...

As I Am DoubleButter Cream   As I Am DoubleButter Cream is a blend of natural butters and organic oils meant to hydrate your natural curls and coils. Benefits Locks in moisture Gives dull dry hair softness, shine and manageability Contains Pro-vitamin B5, (known as Panthenol), to...

As I Am Hydration Elation Intensive Conditioner Moisturizes deep within the hair shaft  Smooths and aligns cuticle layer Strengthens weak areas and repairs split ends Promotes shine Infused with pure herbal ingredients that stimulate the scalp and hair roots Helps promote healthy hair growth...

As I Am Leave-In Conditioner A great leave-in conditioner is a vital first step in styling. Smooth it on after cleansing and conditioning. Your finished style will be softer, shinier and more manageable. This natural wonder keeps tangles away and provides a great foundation...

As I Am Long and Luxe Curl Enhancing Smoothie Curl Defining Creme: Delivers high definition twists and twist-out styles that are smooth, soft and shiny. This frizz-fighting, no flake, formula moisturizes and conditions. Light weight, hydrating formula – No residue build up with this....

As I Am Smoothing Gel As I Am Smoothing Gel is perfect for wherever and whenever you want your hair to "lay down and stay awhile." Unlike other gels, it doesn't contain harsh ingredients, and is made with organics which do the job in...

As I Am Twist Defining Cream As I Am Twist Defining Cream provides the ultimate hydration and contains a wondrous organic compound blend that works to block build-up and stimulate healthy hair growth. Produces shiny, well-defined twists and twist outs Produces strong, lasting definition...